Kunnworks
ABOUT KUNNWORKS

From strategy to product.
From technology to business.

Kunnworks brings together a leadership team with two complementary perspectives: building products and growing businesses.

LEADERSHIP

Product and business,
one connected path

Noah shapes product strategy, user experience and AI use cases. Joseph connects markets, technology and business strategy to create growth opportunities. Together, they design projects that connect strategy, product, technology and business.

  1. 01StrategyMarket & business direction
  2. 02ProductProduct strategy & user experience
  3. 03TechnologyAI & platform architecture
  4. 04BusinessCommercialization & growth
01 / CEO

Noah

Product Strategy · UX/UI · Agentic AI

A product strategist with experience across B2B, B2C and B2G products and digital platforms. Connects user experience, service structure and AI use cases to build practical products and businesses.

A product strategist shaping what to build

Noah connects technology, user experience and business strategy to define a product’s direction.

Across B2C, B2B and B2G environments, Noah has worked in UX/UI design, service planning, branding and product strategy. This experience spans user research, data-informed UX, requirements, design systems, new services and collaboration with global development teams.

Recent work focuses on digital platforms in energy and industry, and workflow innovation using agentic AI: defining product structures and AI use cases, then connecting them to business operations.

Expertise
  • Product / Service Strategy
  • UX/UI & Service Design
  • B2B SaaS / Platform Architecture
  • Agentic AI Program Architecture
  • User Research & VOC Analysis
  • Branding / BX Strategy
  • Agile Product Management
  • Global Development Collaboration
Highlights
  • Platform rebranding and planning for next-generation software structures in energy and industry
  • Product launches and improvements to project productivity with global development teams
  • Planning contributions to large digital transformation projects involving public and private organizations
  • Strong results in projects designing agentic AI concepts and service structures
  • Running an independent design studio and leading UX/UI projects for mobile and web services
  • Early-stage venture work from brand planning through product launch and crowdfunding
Approach

Structures complex requirements from the user’s perspective and translates them into a shared product direction for design, development and business teams.

02 / CSO

Joseph

Business Strategy · AI · New Business Development

A strategy and new-business specialist in AI, IoT and digital transformation. Connects technology and markets to design business models, public R&D programs, commercialization plans and growth strategies.

A strategy lead connecting technology and markets

Joseph connects technology and markets to develop new businesses and turn complex projects into business outcomes.

Experience includes business strategy, new-business planning, technology commercialization, public R&D and consulting across AI, IoT, blockchain and digital platforms.

Work with startups, medium-sized and large companies, and public institutions spans business-model design, proposal and contract strategy, project leadership, investment and business expansion.

The focus is on which problem a technology solves and the market in which it can become a viable business. Joseph turns early ideas into business plans, service structures, partnerships and execution roadmaps.

Expertise
  • Corporate / Business Strategy
  • New Business Development
  • AI / IoT / Blockchain Business Planning
  • Government R&D & Public Project Strategy
  • Technology Commercialization
  • Digital Transformation (DX / AX)
  • Strategic Consulting
  • Investment / Growth Planning
Highlights
  • Planning and securing public R&D and commercialization projects in AI and digital transformation
  • Leading large regional and industry-specific platform and technology commercialization projects
  • New-business and strategic planning projects for technology companies in Korea and abroad
  • Founding an AI platform startup and achieving investment, revenue and government-program outcomes
  • Consulting on new AI businesses and digital transformation for public institutions and large enterprises
  • Research in HCI and service innovation connecting technology, design and business
Approach

Considers markets, technology, policy and organizations together to design a business structure and find a practical path through uncertain early stages.

Planning leaves evidence.

See how team members defined problems, organized information and guided the next action in their project material.

How we work with you

Keep progress and decisions visible throughout the project

01

Agree requirements and scope

Document goals, inclusions, exclusions, integration responsibilities and acceptance criteria

02

One contact and regular reviews

Agree a point of contact and share progress, demonstrations and decisions

03

Make changes visible

Review how changes affect functionality and timing, then record the decision

04

Test and hand over

Test agreed scenarios and hand over code, accounts, access and operating documents

Prepare for the work after launch

Handover

Review agreed code, design, operating documents, accounts and access, with guidance for use and administration

Incidents and changes

Agree the contact, priorities and investigation and correction process within the maintenance scope

Product improvements

Review requests from operation, assess impact and priorities, and agree the next improvements

Let’s discuss your project

Tell us what you want to build or improve
Our team will review your request and reply by email

Discuss your project